Though Waffle House is prized as a refuge for the common people, plenty of celebrities have also pledged their allegiance. (Good luck memorizing this system unless you actually work there the rest of us will simply have to look on with awe.) Famous People Love Waffle House For example, to indicate an order of scrambled eggs with wheat toast, a tub of jelly is placed on a larger oval plate upside down at the six o'clock position. By marking plates with butter pats, mini tubs of grape jelly, and other condiments such as mayo packets and pickles in various, highly specific arrangements, servers are able to communicate to cooks what food should be prepared for each plate. To ensure order accuracy and kitchen efficiency, Waffle House staff have their own highly esoteric visual coding system. Like most any other diner, orders at Waffle House are subject to plenty of customization, from the various egg preparations (over easy, scrambled, et al) to those signature hash browns. Diners can also just say to hell with it and order them “all the way.” Hash browns scattered, smothered, and covered. The Secret Waffle House LanguageĮating at Waffle House for the first time requires becoming versed in a new vernacular - what the hell does “scattered, smothered, and covered” mean? True Waffle House devotees have their hash brown orders committed to memory, but for everyone else, the menu translates each esoteric term: “Scattered” refers to spreading the hash browns out across the grill so they get crispy all around - otherwise, they’re cooked inside a steel ring - and is one of the mostly commonly heard terms thrown around at WH many also order them “well-done.” The other topping options are smothered (sautéed onions), covered (melted American cheese), chunked (bits of ham), diced (tomatoes), peppered (jalapeños), capped (grilled mushrooms), topped (chili), or country (smothered in sausage gravy). Waffle House remains a privately held company today - Rogers’s son, Joe Rogers Jr., is now the chairman - and does not disclose annual sales figures, but in 2005 the company claimed that it uses two percent of all eggs produced in the U.S.
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Its empire now spans across a full half of the 50 continental states, and though it’s concentrated in the South, Waffle Houses can be found as far north as Ohio and as far west as Arizona. The company began franchising in 1960 and in the beginning grew slowly, but expansion picked up in the ’70s and ’80s. The original Waffle House is now a museum.
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Co-founder Forkner once explained how he and Rogers, who were neighbors, started the chain: “He said, ‘You build a restaurant and I’ll show you how to run it.’” They named it Waffle House because waffles were the most profitable menu item (and therefore, what they most wanted customers to order). The vision: combine fast food, available 24 hours a day, with table service. The first Waffle House made its debut in 1955 in the Atlanta suburb of Avondale Estates. Here now, a look back at the legend, and for fans near and far, everything you need to know about Waffle House. The chain, which claims to have sold its billionth waffle sometime in 2015, recently saw both of its founders, Tom Forkner and Joe Rogers Sr., die within just two months of one another.
The chain has inspired numerous books, including a first-person narrative from a former line cook titled As the Waffle Burns as well as one by a pastor called - naturally - The Gospel According to Waffle House.
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Is it the cheap prices? The no-frills atmosphere? Those illustrious hash browns that somehow taste better when you’re intoxicated? The waitresses that inevitably call you “honey”? Likely some combination of all of the above, plus a little bit of that inexplicable Southern diner magic - call it the Waffle House je ne sais quoi. Slinging humble breakfast fare around the clock, Waffle House inspires deep and unyielding loyalty in diners like few restaurant chains ( except maybe Whataburger) can. Since its founding in Atlanta some 60 years ago, the restaurant has been elevated to cultural touchstone, now sprawling across 25 U.S. No 24-hour diner chain inspires quite the same cult following as Waffle House.
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